Welcome to the mindto the worldof Fake Steve Jobs. Fake Steve the counterintuitive management guru: Obviously we can’t literally put our employees’ lives at risk. But we have to make them feel that way.” Fake Steve the celebrity hobnobber: I like Bono. He’s the only person I know who’s more self-absorbed than I am.” Options is the book that had the critics howlingwith laughter: A voice for our own digital age....Mac-slappingly funny.”Newsweek.com

Hilarious.” New York Times

There’s a laugh-out-loud moment on nearly each one of the book’s pages.” Wall Street Journal

Wickedly funny.” San Francisco Chronicle