The book examines the shows satirical humour, its impact on pop culture and looks at numerous episodes of the show.

Introduction: The Birth of the Simpsonian Institution

Chapter 1: The Life & Times of The Simpsons

Chapter 2: Homer's Odyssey

Chapter 3: Bart Simpson, Punk icon

Chapter 4: Citizen Burns

Chapter 5: Lisa Lionheart

Chapter 6: Marge Knows Best

Chapter 7: The Simpsons in Cyberspace

Chapter 8: The Ugly Springfieldianite

Chapter 9: The Simpsons Go Hollywood

Chapter 10: The Simpsons Through the Looking Glass

Chapter 11: Planet Simpson

Chris Turner (born July 25, 1973) is a Canadian writer. He is the author of the bestselling Planet Simpson: How a Cartoon Masterpiece Documented an Era and Defined a Generation, published in 2004. His latest work is Geography of Hope: A Guided Tour of the World We Need.[1] The latter was listed on the Globe & Mail's 2007 "Globe 100" list of the best books of the year. Turner writes a monthly column on sustainability for the Globe & Mail.