All that aspiring authors need to secure that first book deal is a killer proposal. With Author 101 Bestselling Book Proposals, readers will find everything they need to know to put together a book proposal that works. Each chapter offers a different lesson, complete with definitions, exercises, and a review of the material. This student-friendly insider's guide takes readers through all stages of developing a book proposal from conception of the book idea to crafted executable marketing strategies for the book.